PLAY-ABA
The Team
Who We Are

Matt Alford, MS BCBA
Founder & Lead Analyst
​A lifelong Crestview, Florida native and veteran of the U.S. Army, Matt graduated from the University of West Florida in 2005 with a B.A. in Psychology. He helped at-risk families as an in-home counselor. While working at a small private school for children with Autism and other developmental disorders, Matt fell in love with the Science of Behavior Analysis and the children he worked with. He graduated from Perdue Global University with an M.S. in Applied Behavior Analysis and became Board Certified in Behavior Analysis in 2019. He worked at Okaloosa County Schools for six years creating behavior interventions and training teachers in de-escalation techniques. He has worked as a BCBA at an Autism therapy center since 2021.
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Ashley Jones
Tech Lead
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Tess Brown
Office Manager
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Lisa Rose
Product Manager
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